![]() Meanwhile, the move is also a big marketing push for Hertz, which is rebuilding after a recent bankruptcy. The enthusiasm wasn't just over the monetary value of the sale - which is in the billions - but to the way it could effectively serve as marketing for Tesla, getting many more Americans behind the wheel of an electric vehicle for the very first time. Hertz's purchases will be made up of the Tesla Model 3, a sedan that is the cheapest vehicle currently available from the electric carmaker. ![]() The news of the sale lifted Tesla shares, and the world's most valuable automakers briefly hit an unprecedented $1 trillion market cap. The car-rental giant Hertz is making an audacious bet on electric vehicles, purchasing 100,000 battery-powered vehicles from Tesla.
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